About Me
As a graphic designer with over 15 years of experience, I have honed my skills to deliver work independently and precisely on multifaceted tasks. I have led successful projects as an art director and senior designer. For me, work is not just a means to earn a living; it’s also an opportunity to make a positive impact and contribute to something meaningful. I strongly believe that doing good work is essential to maintaining a healthy work-life balance. That’s why I’ve always strived to create work processes that enable me to experience the flow state.
Overall, I approach every project with a serious yet light-hearted attitude, bringing creativity, precision, and passion to every task.
Experience
2011 - 2023
A77 Studio
SOME MAJOR PROJECTS
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Art Director & Senior Designer
2020 - 2022, National Dance Theatre
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Contributed to the development of a comprehensive, medium-term strategy for the National Dance Theatre. Conducted an examination of the institution's operations and collaborated in designing and executing short-term, focused marketing communication campaigns.
Art Director & Senior Designer
2021, Royal Paté
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Developed identity and packaging designs for Royal Paté, a premium Hungarian fattened foie gras manufacturer.
Art Director & Senior Designer
2019, Mészáros Pál Winery
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Redesigned the labels for the popular "Classic Selection" wines and introduced a new premium line, "Grandiózus," for the Mészáros Pál Winery, one of the most prominent producers in the Szekszárd Wine Region.
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Art Director & Senior Designer
2005 - 2023, Patricius Winery
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Collaborated with Patricius Winery, one of the leading wineries in the Tokaj wine region, for over a decade to develop and enhance the brand's visual identity. Contributed to the premium packaging of the winery, including wine labels, decorative packaging, gift boxes, as well as publications and promotions.
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Art Director & Senior Designer
2019, Harmat Liget Residential Park
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Established the brand for the Harmat Liget Residential Park, a multi-phase project, by developing a visual identity, making suggestions for brand usage, designing portal decoration, and launching a promotional sample campaign.
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Art Director & Senior Designer
2019, Pope visit, Csíksomlyó
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Created a leather-bound album featuring Hungarian saints and blesseds in both Hungarian and Italian, to be presented as a gift to the Pope during his visit to Csíksomlyó in 2019. Prepared local publications, molinos, a picture booklet for pilgrims, and decoration for the gala dinner held in honor of the Pope.
Art Director & Senior Designer
2016, Richter Gedeon Pharmacy Network
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Unified the portal plans for the Romanian pharmacy network of the pharmaceutical company Gedeon Richter in accordance with hundreds of building fronts and monument protection regulations.
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Art Director & Senior Designer
2015, Expo Milano, Hungarian pavilion
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Developed the appearance of the Hungarian pavilion at the 2015 Milan World's Fair, prepared its brand manual, and created concepts to promote Hungary.
Art Director & Senior Designer
2011 - 2014, Bioeel
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Created packaging plans for medicines, dietary supplements, and cosmetics for Bioeel, a Transylvanian pharmaceutical company.
Art Director & Senior Designer
2011, Partner in Pet Food
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Developed the Brand Book for Partner in Pet Food, an innovative, leading European pet food company producing branded pet food and own-label products for retailers.
2005 - 2009
Addenda Advertising
Art Director & Senior Designer
2006, EUfonika
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As part of the EUfonika (a telecommunications brand offering low-cost landline telephone services in Romania) launch, I was responsible for creating the brand book and other supplementary materials for the Hungarian Telekom.
Education
2007 - 2008
Autodesk Maya Generalist
3D Software
Mesharray Digital Media School, Budapest
1999 - 2003
Department of Painting
Art and Design University of Cluj-Napoca
(Universitatea de Arta si Design, UAD)
1990 - 1998
Clients I worked with
